NHL Winter Classic!
Who says outdoor event marketing is only for warm weather?
NHL Network activated at the NHL Winter Classic in Foxborough’s Gillette Stadium with a photo program that allowed guests to have their photo taken at the anchor desk with one of 3 NHL Network anchors.
Over the course of 2 days, we processed over 700 photos
Just another part of our M2M system.
What we did
- On-site prints in winter weather conditions
- M2M Quick Mail
- Facebook and Twitter integration.
- iPad queue system for better line management
- Photo selection and email collection on iPad
- Transfers to photo machine where all data and photo is uploaded
- Back-end Data reporting and photo delivery
- Custom frame art with choices of 3 NHL Network Anchors or a no anchor option